Small and Medium Enterprises Programs

Local and International Best Practices for Developing Business Models for SMEs

Description: This comprehensive program equips participants with the knowledge and skills to effectively serve small and medium-sized enterprises (SMEs). By examining international best practices and benchmarking them against local models, participants will gain a deep understanding of SME characteristics, particularly within the Egyptian market. The program will also explore innovative business models that maximize bank profitability while mitigating credit risks. Additionally, participants will learn to develop performance metrics and standards tailored to the unique needs of SME banking.

Objectives: 

Upon completion of this program, participants will be able to:

• Describe the SME market and its importance, especially in emerging and developed economies.

• Explain the general characteristics of small and medium enterprises, with a focus on those projects operating in the Egyptian market.

• Present the most important local and international practices for providing banking services to small and medium enterprises.

• Explain product development, marketing, and sales strategies for small and medium enterprises.

• Identify means of maximizing banks’ profitability from business services activity for small and medium-sized companies and standards and indicators for measuring performance.

• Identify credit risk management in different business models.

Program Language: Arabic

Program Duration: 30 minutes

Program License: 7 days starting from payment date

Price: 1̶2̶0̶.̶0̶0̶ EGP, 100.00 EGP excluding payment fees

Payment by Fawry  Click Here